Introduction to Electronic Commerce and Social Commerce
Springer Texts in Business and Economics
- Forfattere: Efraim Turban , Judy Whiteside , David King , Jon Outland
- Format: Innbundet
- Antall sider: 435
- Språk: Engelsk
- Forlag/Utgiver: SD Books
- Serienavn: Springer Texts in Business and Economics
- EAN: 9783319500904
- Utgivelsesår: 2017
- Bidragsyter: Turban, Efraim; Whiteside, Judy; King, David; Outland, Jon
1 449,-
and a Companion Website that includes EC support technologies as well as online files.The book is organized into 12 chapters grouped into 6 parts. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks.
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