Selling Places
The Marketing and Promotion of Towns and Cities 1850-2000
Planning, History and Environment Series
- Format: Pocket
- Antall sider: 288
- Språk: Engelsk
- Forlag/Utgiver: SD Books
- Serienavn: Planning, History and Environment Series
- EAN: 9780419242406
- Utgivelsesår: 1998
- Bidragsyter: Ward, Stephen (Bath Spa University, UK)
749,-
Selling Places explores the fascinating development of the place marketing and promotion over the last 150 years, drawing on examples from Northern America, Britain and continental Europe. The processes involved and the promotional imagery employed are meticulously presented and richly illustrated.