- Format: Innbundet
- Antall sider: 192
- Språk: Engelsk
- Forlag/Utgiver: SD Books
- EAN: 9780262046091
- Utgivelsesår: 2021
- Bidragsyter: Lotz, Amanda D.
339,-
How the internet disrupted the recorded music, newspaper, film, and television industries and what this tells us about surviving technological disruption.
Much of what we think we know about how the internet "disrupted" media industries is wrong. Piracy did not wreck the recording industry, Netflix isn''t killing Hollywood movies, and information does not want to be free. In Media Disrupted, Amanda Lotz looks at what really happened when the recorded music, newspaper, film, and television industries were the ground zero of digital disruption. It''s not that digital technologies introduced "new media," Lotz explains; rather, they offered existing media new tools for reaching people.
For example, the MP3 unbundled recorded music; as the internet enabled new ways for people to experience and pay for music, the primary source of revenue for the recorded music industry shifted from selling music to licensing it. Cable television providers, written off as predig
Much of what we think we know about how the internet "disrupted" media industries is wrong. Piracy did not wreck the recording industry, Netflix isn''t killing Hollywood movies, and information does not want to be free. In Media Disrupted, Amanda Lotz looks at what really happened when the recorded music, newspaper, film, and television industries were the ground zero of digital disruption. It''s not that digital technologies introduced "new media," Lotz explains; rather, they offered existing media new tools for reaching people.
For example, the MP3 unbundled recorded music; as the internet enabled new ways for people to experience and pay for music, the primary source of revenue for the recorded music industry shifted from selling music to licensing it. Cable television providers, written off as predig