The Why Axis
Hidden Motives and the Undiscovered Economics of Everyday Life
- Format: Pocket
- Antall sider: 288
- Språk: Engelsk
- Forlag/Utgiver: SD Books
- EAN: 9781847946751
- Utgivelsesår: 2015
- Bidragsyter: List, John; Gneezy, Uri
179,-
Based on groundbreaking original research, The Why Axis is a colourful examination of why people do what they do - and how effective incentives can spur people to change their behaviour and achieve more.