The Routledge Companion to International Hospitality Management
- Format: Innbundet
- Antall sider: 432
- Språk: Engelsk
- Forlag/Utgiver: SD Books
- Serienavn: Routledge Companions in Business, Management and M
- EAN: 9781138386372
- Utgivelsesår: 2020
The hospitality sector is facing increasing competition and complexity over recent decades in its development towards a global industry. The strategic response to this is still that hospitality companies try to grow outside their traditional territories and domestic markets, while the expansion patterns and M&A activities of international hotel and restaurant chains reflect this phenomenon. Yet, interestingly, the strategies, concepts, and methods of internationalization as well as the managerial and organizational challenges and impacts of globalizing the hospitality business are under-researched in this industry.
While the mainstream research on international management offers an abundance of information and knowledge on topics, players, trends, concepts, frameworks, or methodologies, its ability to produce viable insights for the hospitality industry is limited, as the mainstream research is taking place outside of the service sector. Specific research directions and re