Brand Therapy
15 Techniques for Creating Brand Strategy in Pharma and Medtech
- Format: Pocket
- Antall sider: 200
- Språk: Engelsk
- Forlag/Utgiver: SD Books
- EAN: 9781788600057
- Utgivelsesår: 2018
- Bidragsyter: Smith, Brian
399,-
Brand Therapy is a "how to" book for brand teams in the pharma and medtech sectors. It describes when and how to use a selection of strategic planning tools.